Creativity in outdoor advertising

In the overcrowded landscape of out of home advertising, brands have to stand out in unconventional ways to grab the attention of potential customers.

The pros show you how it’s done in this video compilation which showcases innovative ways to advertise and market your products and services with outstanding creativity.

This compilation demonstrates out-of-the-box creative thinking and clever execution of ideas, using impactful visuals and strategic placement to convey the message in seconds. Whether it’s bus panels or shopping bags, these brilliant examples will inspire new ideas and creativity.

Some may argue that while these are all great for impact, does it get the viewer to remember the product? After all, that is the #1 purpose of outdoor advertising. If it doesn't make an emotional connection with viewers and encourage them to take action and buy or create brand recall, it may just be a waste of marketing dollars. Watch the video below and you can be the judge.

 

Written by: Aleisha McCall
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In the overcrowded landscape of out of home advertising, brands have to stand out in unconventional ways to grab the attention of potential customers.The pros show you how it’s done in this video compilation which showcases innovative ways to advertise and market your products and ...