MARKETING MYTHS TO BE AWARE OF

We all know that “Sex Sells” right?  Well I’m not sure if sex ‘sells’ but you certainly can’t ignore it as far as engagement goes!  And it seems just when one generation is sick of the overuse of it, another generation comes along to bring its merits alive again!

Another great myth is that great campaigns comes from a big marketing team spending a few minutes brainstorming ideas & coming up with the killer slogan, then everyone heads home – or more likely to the pub!

Just like the characters in the video below…..waiting for someone to come up with an idea that is “good enough”.

But that couldn’t be further from the truth.  An agency needs to fully understand their client’s marketingmedia & branding needs in order to create compelling strategies that WORK and this of course takes time & team work.At Ultimate Edge Communications we know how important it is to take the time required to really understand your objectives and the direction you want to take your business in. That’s why we make sure we source the best resources, tools and strategies to get you the RIGHT outcome, not just another tag line.CLICK HERE to read B & T’s full article with 10 Marketing Myths that could very well save you time & money in creating your ad campaigns for 2015.

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