Father’s Day is looming, but isn’t every dad a little sick of the ‘socks and jocks’ gifts they receive year after year? In the lead up to Father’s Day in September, our talented creative and media team at Ultimate Edge Communications have worked with gifting extraordinaire RedBalloon to create a Father’s Day campaign that will knock dad’s socks off.
Wondering what to give dad this Father’s Day? This content-driven ad campaign highlights dad’s not-so-subtle hints. Featuring ‘Hero Dad’ Gus Worland, the spots are seeing outstanding engagement, with over 50% of viewers watching the 15-second spots through to completion. Take a look below, and take the hint this Fathers Day!