Step 1
Submit the form, including the options you would like with
an estimate of how many personas you want to start with.
Step 2
We’ll determine if you qualify to work with us.
Step 3
If you qualify,
we’ll contact you to confirm the Persona order and plan of action.
Next Steps
Step 4
We’ll get to work.
These 4 steps usually take less than a month, assuming you submit the no-obligation, no strings attached form today.
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FOLLOW US
YES, LET’S GET STARTED
COUNT ME IN!
To start saving costs and improve conversions
as of next month or your next campaign.
KNOWLEDGE
IS POWER
Choose 1 of the 6 audits to pick the lowest hanging fruits
to get a quick win and create instant momentum.
All Audits must be pre-paid prior to commencement of the process.
The inclusions for each of the Audits are tailored to meet your specific needs within your current context.
Even though the process is systemised, we do not use a template, one-size-fits-all approach.
The terms and conditions in plain english
Click on the Audit you are interested in to see the additional inclusions.
+ Additional components for each Audit
45 minute
Get The Edge session
We meet with you face-to-face (or via video call) to ensure we're aligned with your business objectives, understand where you are right now and explore opportunities for future growth.
Current state
analysis
We assess the current state of your media, social channels, marketing or website. We need to understand where you are now to get you to where you want to be.
Analysis of what’s working and what’s not
We analyse your media, social channels, marketing or website to help you determine how well it's performing, what should be changed and what your priorities should be going forward.
Competitive analysis
& insights
Get in-depth insights into your competition to improve the way you communicate and approach your audience through your media, social media, marketing or website.
Review funnel conversion rate by stage & identification of
key enhancements
We assess the effectiveness of what you currently have in market for each part of the funnel across your media, social channels, marketing or website and identify the fastest and easiest path to achieve your outcomes.
1 hour
strategy session
We take you through the results of the audit and provide recommendations to drive your business forward.
As a marketing manager, you realise there are a lot of moving parts to running a successful business.
When it comes to marketing the primary components are: Media (advertising), your website and ecommerce platform,
social media channels and of course all your sales and marketing activities.
We can’t tell you the best way to get to where you want to go unless we know where you’ve been and are right now.
That’s why we do audits to uncover all the things you’re doing and how well you’re doing them.
Media Audit
Discover how to optimise for the right metric and each stage of the funnel to maximise conversion.
Our Audits help you
Finding out what's working and what isn’t in your marketing begins with an audit
Website Audit
Learn how to increase conversation and create the optimal user experience on your website.
Social Media Audit
Uncover the best way to optimise your social media for eCommerce success.
Marketing Audit
Empower your next marketing strategy or adjust your current marketing to increase ROI and maximise revenue.
GET MORE OUT OF YOUR
MARKETING AND SALES BUDGET
Submit the form, select the
audit you want to start with.
We'll email you an invoice for pre-payment.
Complete the audit questionnaire.
We get to work,
making things happen!
4 QUICK & EASY STEPS
WEBSITE AUDIT
A website audit is an essential measure to improve the efficiency and visibility of your website. We identify ways to improve the overall functionality of your website, so visitors want to find out more or buy. We can also help you to capitalise on your strongest content by analysing and optimising your pages for better conversion.
45 minute Get The Edge session to identify business objectives, current reality/performance and areas for improvement.
Assessment of the current state of your website (your audience, mobile-friendliness, speed, images, photography, breakpoints).
Analysis on what is working and what is not.
Assessment of user experience and conversion flows.
Assessment of calls to action and communication.
Competitive analysis + insights against key competitors (consumer journey, messaging, website optimisation and buying process).
Review of e-commerce funnel conversion rate by stage and identification of key enhancements that can be made to improve performance.
Identify Quick Wins for improvements to increase leads/sales.
Basic assessment of your tech platforms (CMS/CRM/Workflow Management)
to identify the best strategic approach to take for integration and future automation.
1 x PDF presenting the above.
1-hour strategy session to go through all audit improvements and key enhancements that need to be made to drive better results for your website.
Includes:
$5,995 ex GST
SOCIAL MEDIA AUDIT
45 minute Get The Edge session to identify business objectives, current reality/performance and areas for improvement.
Overview of the role social plays in your business .
Your social profile audit across Facebook, Instagram, Youtube, TikTok
.
Audience Audit.
Assessment of the current state of your social activity (organic/paid posts, imagery, video, copy, placement, results, ad placements/formats, calls to action and coverall communication)
Competitive analysis + insights against key competitors.
Influencer Analysis.
Identify Quick Wins for improvements to increase engagement/leads/sales.
Social platform best practices.
1 x PDF presenting the above.
1-hour strategy session to go through all audit improvements and key enhancements that need to be made to drive better results for your website.
Includes:
$5,995 ex GST
A social media audit helps you to stay on top of your online presence.
We understand that each social channel has its primary strength and reason why it was created. We assess your paid and organic social media across each part of the funnel and provide recommendations to optimise your business's social media profiles and strategies.
Social Media Audit
A social media audit helps you to stay on top of your online presence.
We understand that each social channel has its primary strength and reason why it was created. We assess your paid and organic social media across each part of the funnel and provide recommendations to optimise your business's social media profiles and strategies.
MEDIA AUDIT
45 minute Get The Edge session to identify business objectives, current reality/performance and areas for improvement.
Digital media audit of current activity across paid media platforms.
E.g. Paid Google and Paid Facebook and any other channels you are using.
Analysis on what is working and what is not.
Identification of key areas for improvement for each paid media channel.
Competitive analysis + insights against key competitors related to media.
Review of e-commerce funnel conversion rate by stage and identification of key enhancements that can be made to improve performance.
1 x PDF presenting the above.
1 hour strategy session to go through all audit improvements and key enhancements that need to be made to drive better results for your brand.
Includes:
$5,995 ex GST
A media audit will help you get the most revenue for the highest return on investment. We apply a results-driven, technology-enabled and data-led media methodology. This allows us to track performance, uncover insights and optimise continuously to develop the optimal customer journey.
MARKETING AUDIT
45 minute Get The Edge session to identify business objectives, current reality/performance and areas for improvement.
Overview of the role marketing channels play in your business.
Analysis on what is working and what is not.
Identification of key areas for improvement across key marketing channels.
Competitive analysis + insights against key competitors related to marketing.
Review of e-commerce funnel conversion rate by stage and identification of key enhancements that can be made to improve performance.
Identify Quick Wins for improvements to increase leads/sales.
Audit of current tech systems you are using to support your marketing efforts and direction on how they can be better leveraged to achieve your outcomes.
1 x PDF presenting the above.
1-hour strategy session to go through all audit improvements and key enhancements that need to be made to drive better results for your brand.
Includes:
$5,995 ex GST
A marketing audit is an essential part of gathering the information you need to develop your next strategy or readjust your current strategy to succeed.
We apply a systematic process to pinpoint the strengths and weaknesses of your marketing strategy, creative and messaging to empower you to make a solid decision about the next best steps, so you can make the most of your marketing budget.
UNCOVER HIDDEN OPPORTUNITIES IN YOUR BUSINESS
ONLY then can we start to provide BETTER RESULTS
better than you are currently getting.
YOUR INVESTMENT MADE IN AN AUDIT
IS RECOVERED WITHIN THE FIRST FEW CAMPAIGNS
You should never go into the forest blindfolded
CREATIVE AUDIT
45 minute Get The Edge session to identify business objectives, current reality/performance and areas for improvement.
Assessment of the current state of your creative messaging for an always on campaign
Top level competitive analysis + insights against key competitors (creative delivery, point of difference, consumer journey, messaging & market position)
Identify Quick Wins for improvements to increase creative campaign performance instantly.
1 x PDF presenting the above.
1-hour strategy session to go through all audit improvements and key enhancements that need to be made to drive better results for your website.
Includes:
$5,995 ex GST
A creative audit ensures your brand messaging and positioning are consistent across platforms as well as congruent with your various customer journeys via authentic and genuine storytelling. As we identify the most obvious strengths and weaknesses, we’ll get quick wins on the board as we set out to refine, adapt and improve your textual and visual communications to improve bottom-line ROI while enhancing art direction and brand integrity.
LANDING PAGE AUDIT
45 minute Get The Edge session to identify business objectives, current reality/performance and areas for improvement.
Top level data analysis on what is working and what is not.
Review of up to 3 key landing pages with improvements related to factors affecting conversion.
Assessment of calls to action and communication.
Identify Quick Wins for improvements to increase leads/sales.
1 x PDF presenting the above.
1-hour strategy session to go through all audit improvements and key enhancements that need to be made to drive better results for your website.
$5,995 ex GST
Includes:
A landing page audit is a specific, systematic and objective assessment of your existing (sales/product) pages using a scientific matrix to compare all the components that contribute to conversions and other performance metrics generating qualified leads or sales. The audit is the first step in an iterative, closed feedback loop that comprises sophisticated marketing intelligence and data analytics whose sole purpose is to make sure you get the most from your media budget and creative design assets.
Creative Audit
Embolden your brand’s presence and positioning with an integrated approach to creative design for all assets across all platforms and media.
Landing Page Audit
Improve conversions and other performance metrics to get the most from your media budget and creative design assets.
Identify quick wins
Uncover new lead generation and sales opportunities.
Boost conversions.
Increase the efficiency and effectiveness of your marketing.
Save time and money.
Keep up to date with changes
in your industry.
Ultimate Edge Communications Pty Ltd
P.O. Box 1801,
North Sydney, NSW, 2059
Australia
GetBetterResults@UltimateEdgeCommunications.com.au 0402 368 785
UltimateEdgeCommunications.com.au
AUDITS ARE BEST UNDERSTOOD WITH A METAPHOR
Two guys are in the forest and one of them sees
a bear and says: “OMG there’s a bear! We have to out-run it”
when the other guy responds: “No mate, I just have to out-run you!"
✓ The forest is the competitive marketplace.
✓ The bear is the problem, trying to get new leads and sales.
✓ The other guy is your competitor.
✓ Staying one step ahead, getting out of the forest safely is being EFFICIENT
and EFFECTIVE with your media, marketing and communications.
AUDITS ARE ESSENTIAL TO FIGURE OUT THE LAY OF THE FOREST
• Where is the bear?
• What is the #1 issue/obstacle to get new leads/ clients?
• Is there more than one bear?
• What other issues/obstacles do we need to deal with?
• Where is the OTHER GUY? Who is the top competitor?
• How can we get out of the forest safely without running?
• What is the #1 issue/obstacle to get new leads/ clients?
• What other issues/obstacles do we need to deal with?
• Who is the top competitor?
• What do we have at our disposal to create quick wins on the board?
UNDERSTAND YOUR MARKET/SEGMENT/
INDUSTRY
✓ The money saved on wasteful media, marketing, website or social media.
✓ Faster time-to-market.
✓ More leads generated.
✓ Higher sales resulting from better conversions.
✓ A shorter sales cycle - from consideration to purchase.
✓ Fewer refunds and/or higher client retention & satisfaction.
✓ A lower cost of client acquisition as refinements are made.
WITH
None of this is possible without an audit.
The audit is the KEY element that can get you OUT OF THE FOREST - always one step ahead of the OTHER GUY - safely.
The choice of audit depends on YOUR unique situation, the context, budget
and timeline.
Contact us and we’ll help you determine which one would be best to start with
to get you going.
ALL AUDITS INCLUDE THE FOLLOWING COMPONENTS
Each audit has specific elements related to its goals and outcomes