Ken Sayer Talks Surviving Financial Crises in CEO Magazine

Ken Sayer, CEO of Mortgage House and client of Ultimate Edge Communications, was featured in CEO Magazine in August.

If you aren’t familiar with Ken or Mortgage House, perhaps you should be. Between Ken’s 30+ years of experience working in the mortgage finance industry, and the multiple awards his impressive organisation has won, you’d be hard pressed to find greater allies in the hunt for a home.

In his CEO Magazine interview, Ken discusses the business decisions he made to survive the financial crisis of 2008. He talks “blue sky” projects, cutting down to bare bones operations and only turning to people who get real results for marketing and advertising.

Against all odds, a mortgage company not only managed to survive the financial crisis, but increase its market share. That’s not an easy thing to pull off by any stretch of the imagination, and we’re in awe of Ken’s experience and competency.

We’ve worked closely with Mortgage House for a long time. It’s been a privilege to work together with such experienced people, and we’re absolutely delighted to see Ken given the credit he deserves for his leadership and business acumen.

Head over to Mortgage House’s website now to read more. Alternatively, you can download the full interview right here. If you’re a business owner, this free interview might teach you more than a paid course!

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