The Client: Elanora Squash & Fitness Centre
Elanora Squash & Fitness Centre is a complex sports facility home to six state-of-the-art squash courts. Beyond the courts, the centre offers a fully equipped gym – Elanora Fitness, a sports equipment store – Elanora Sports Shop, and a popular bar and restaurant – the Racquet Club. With over 1,000 active squash players and members it has a rich history stretching back to 1979 as a mainstay in the Sydney sporting community.
The Brief:
To execute a quick and effective marketing makeover.