Traditionally jingles have been a very effective way to embed a brand in a consumer’s mind. Today the question is, do they still have merit?
In my opinion the “jingle” is something you can own. It is a trigger that brings people back to your brand and what you offer over and over again. When you “nail” that music jingle or lyric, it can turn into one of the most powerful tools for your brand.
Click here to check out the top 16 jingles that have stood the test of time according to Australia B&T Magazine.
Have a quick listen and count how many you remember…